Tuesday, 7 January 2014

Article Plan



Article Planning Sheet
Plan the language use of the primary code of your article in the box below.

Article target audience: ABC1


Planning Comments
article genre
(purpose, type)
The article will focus on University and the different aspects about applying, writing the personal statement, choosing courses and Universities, and in general deciding what to do in the future, as well as helpful tips. The article is therefore informative and, in some aspects inspirational, as it provides the reader with goals and ideas that they could achieve.
Narrative voice
(1st, 2nd or 3rd person)
I will be using a mixture of 2nd and 1st person pronouns in order for the audience to relate to, and also feel as though the article has been tailored for them.
Register
(informal/formal, colloquial, dialect, taboo words?)
The register will be more informal and colloquial, as the audience needs to be addressed with language that they relate to and recognise, but there will be no taboo words.
Stylistics
(repetition, strong verbs, adjectives, alliteration, similes, metaphors, sentencing, rhythm)
There will be some use of metaphors, to create imagery within the article, with a mix of adjectives to again create imagery for the reader. The article will obviously have a mix of nouns, verbs and adjectives, with the sentencing rhythm paced but varied throughout, keeping the reader interested, and more importantly reading the article.
Tone of address
(hectoring, sarcastic, ‘matey’, ironic, etc)
The language use will be light and objective, but keep an air of seriousness, as I don’t want the language to appear heavy and like instructions, but keep the tone chatty and informative, as I think the audience is likely to respond to this better.
Structure and pace
(discourse structure, logical paragraphing, connectives, conclusion)
In terms of length, it will be long, as there is lots of information to put into the article, with the intro style either a quote or an anecdote, which again, the audience can relate to. Per page there will be two columns, with the paragraph lengths around 80-100 words, split up into sections, which will be headed by titles, such as ‘A Degree For Life (Not Just For Christmas)’ which will then follow with content that relates to that title. This breaks the article into chunks, which then becomes easier to read, and the sections means the reader can refer back to different parts of the text, rather than having to read the entire thing again to get to a tip they found useful. It will conclude by rounding up the reasons why University is worth it, bringing in each section of the article.




Planning Comments
article genre
(purpose, type)
This article will be called: My Cities…. The article will focus on the city of York, and each month would act as a regular feature, with different places in the North East. The article will discuss different places in York to go and ‘check out’ such as restaurants, music venues, bookshops, clothes shops, and so on, therefore giving an insight into York, making sure I write about more unique and obscure places, which are different from the norm, and a big more creative, much like the magazine, and the ethos it has. This is a less in depth article for the reader and allows them to explore the area they live in, and act as a break from the University and college stresses. 
Narrative voice
(1st, 2nd or 3rd person)
I will be using a mixture of 2nd and 1st person pronouns in order for the audience to relate to, and also feel as though the article has been tailored for them.
Register
(informal/formal, colloquial, dialect, taboo words?)
The register will be completely informal and colloquial, as this article is much lighter than the other two in the magazine. It won’t have any taboo words, but the dialect may be more Northern, again mixed with the colloquial register.
Stylistics
(repetition, strong verbs, adjectives, alliteration, similes, metaphors, sentencing, rhythm)
In terms of stylistics there will be alliteration and repetition to keep each section of the article interesting and therefore keeping a sentence rhythm for each section, which is necessary, as the article isn’t continuous, therefore each part needs to be engaging and interesting.
Tone of address
(hectoring, sarcastic, ‘matey’, ironic, etc)
The language use will therefore be light and informative, generally being helpful to the reader, almost chatting to them as you would with friends. This would hopefully keep them interested in the article, and feel relaxed as well as engaged when reading. I also think the audience are more likely to respond to a tone that is friendly and chatty rather than ‘telling’ them where they should be going in York.
Structure and pace
(discourse structure, logical paragraphing, connectives, conclusion)
In terms of article length, it will be broken up into paragraphs per header. Therefore there will be an introduction, then headers before each piece of text such as ‘Where to grab a bite!’ and ‘How to get well read’, which are then followed by around 80-100 words with tips and information of the particular place/area. This makes the article easier to read, and refer back to, if the reader wants to visit the place, they don’t have to read through masses of prose but can simply refer back to a chunk in the article. There will be no conclusion to the entire article, as it is written in sections, so each section concludes itself.





Planning Comments
article genre
(purpose, type)
This article will be called: The Cuts Crisis. The article will focus on the budget cuts made by the government, and how they are affecting young people; aged 16-24 (target audience) in the local area, focusing mainly on the North East and the areas the Northern Echo is published to. It will have a main interest on the cuts to education, as well as possibly social care, youth groups/clubs, and young people as individuals. The article is therefore an expose as well as been informative, giving the reader insights into political decisions as the knock on effects, and what it could mean for the future.

Narrative voice
(1st, 2nd or 3rd person)
Therefore there will be a mix of 2nd person pronouns to engage the audience, and address them, as well as 1st person, to become inclusive.
Register
(informal/formal, colloquial, dialect, taboo words?)
The register will be more formal than the previous articles, therefore using more elevated lexis than colloquial, and no taboo words. This is due to the nature and content of the article, therefore the language  register needs to reflect this.
Stylistics
(repetition, strong verbs, adjectives, alliteration, similes, metaphors, sentencing, rhythm)
The stylistics of the article will include strong verbs and metaphors to keep the article interesting and engaging, using emotive language to show the importance of the article. The sentencing rhythm will be mixed, with long and short sentences, therefore creating a varied rhythm, than flows evenly, rather than being too slow or too quick. 
Tone of address
(hectoring, sarcastic, ‘matey’, ironic, etc)
The tone of address with therefore be formal, but still have some stylistics of being chatty, as it still needs to cater for the audience, and speak to them in a way which they find engaging and interesting, just incorporating this ‘chatty’ tone, with the formal register of the article.
Structure and pace
(discourse structure, logical paragraphing, connectives, conclusion)
In terms of length, it will be fairly extensive, written in continuous prose, as this is the heaviest article I am going to write, and there is a lot of information to get in. The intro style will lead more towards an anecdote, for which the audience can then relate to, and engage them into reading on. In terms of columns, there will be 2 on the first page, split up by either a breakout box or quote, with the second page containing 3 columns, to allow for the extended article. Each paragraph will be around 80-100 words, and may contain headers above different sections to split the reading up more, and make the continuous prose style seem less daunting to read.


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